Picture this: it's 11 PM, you're still in your work clothes from your day job, laptop balanced precariously on your kitchen counter as you respond to customer emails from your online store. Sound familiar? You're not alone in this juggling act—over 36% of Americans currently run a side hustle alongside their full-time job, with the average side hustler earning $530 per month. But here's the million-dollar question: how do you balance it all without burning out?
The Reality Check: It's Not Just About Extra Cash
Let's be honest—starting an online store while working full-time isn't just about padding your bank account (though that $780 average monthly income UK side hustlers make doesn't hurt). For many, it's about creating financial security, testing entrepreneurial waters, or pursuing a passion project that could eventually replace their 9-to-5.
